How well is your programme mobilised?

Mobilisation brings significant benefits:
  • increased likelihood of successfully delivering
  • reduced cost to deliver
  • increased and sustained uplift in your capability to deliver
  • an improvement in the likely return on investment
  • raised morale, reduced stress, reduced risk, improved performance and productivity

We hope this diagnostic and the other material here helps you mobilise well. Please subscribe to our new Toolbox News service to receive updates to this and other tools, direct to your in-box.

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Signs of poor Mobilisation

Many delivery issues might be considered as resulting from a lack of proper mobilisation. In our experience the six issues below are most common:

  • A delivery team that is very busy, but milestones are being missed and there is little real progress being made
  • Decisions are frequently changed
  • Uncertainty about what is landing, when
  • Confusion about decisions, status and responsibilities
  • Lack of ownership, with people actively disengaging
  • Cost escalation

Things you might want to consider

When thinking about your own mobilisation, ask the following questions:

  • Do I really need it?  How experienced are we in change?  What is the recent record regarding delivery? Have there been failures that could be traced back to poor mobilisation and set-up?
  • Reactive or proactive?  There is often a desire to rush into delivery with, almost invariably, a downstream price to pay. The unseen certainty of failure is often unknowingly preferred to the certain investment in reducing the risk through proper mobilisation
  • Stop or plough on? With delivery run rates often exceeding £100k/week, effective mobilisation can pay significant dividends – even if it only provides clarity around the various options to accept risk. Mobilisation can legitimately bleed into delivery, and it may even be appropriate to pause and ‘remobilise’ in some situations
  • Do I need all of it?  Perhaps not – every situation is different and flexibility is needed to make sure the investment is right

When to think about mobilisation

Considering mobilisation can be important at several points across the change lifecycle:

  • Proactively: before you embark on a step-change in your transformation ambition
  • Reactively: when delivery of the current portfolio or programme is struggling – especially early in the lifecycle
  • Responsively: when recent change has been disappointing or unsuccessful
  • Selectively: in programmes where there is high exposure or risk
  • For reassurance: when the change or programme leader would benefit from some support

Other things you might find useful

In addition to the Mobilisation Diagnostic tool, we have included below additional material extracted from a conversation with a specialist in the subject.

The conversation listed the nine characteristics of a well mobilised change programme.

We’ve pulled these together into a simple PowerPoint slide and we hope you find it useful. The nine points are all covered in more detail, in the Mobilisation Diagnostic.

We’ve also included a download of the illustration used on this page; you may find it useful when presenting to an audience on mobilisation.



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